Amazon brings big guns to the tablet wars
Amazon has become a serious contender in the fight for the tablet market. CEO Jeff Bezos showed off a bevy of new e-readers and tablet computers yesterday. An upgraded and enlarged version of the Kindle Fire is now seen as a potential rival for the iPad by a number of observers. Bezos says Amazon is selling service, not hardware.
The blogosphere has been abuzz with commentary about the new Amazon devices. Here is a sample:
- How Amazon will win the tablet wars
All of these things combined give Amazon the opportunity to build a generation of users who expect to be able to find services like these as standard; not as expensive add-ons or workarounds. And with Amazon offering an end-to-end solution that addresses the way users are accessing and consuming information and purchasing physical product they would become not simply the next giant technology to take their place as number 1, but the first that combines technology and actual consumer purchasing for not just technology but everything else in their lives—David Chernicoff at ZDNet - Amazon to Apple: the game starts now
The key moment in Jeff Bezos’s keynote announcing Amazon’s new Paperwhite Kindle and Kindle Fire models came before he introduced any of the new hardware. “People don’t want gadgets any more,” Bezos declared, explaining why the Kindle Fire had succeeded where other gadgety Android tablets had failed. “They want services that improve over time. They want services that improve every day, every week, and every month.” This statement of purpose signals a new phase in Amazon’s evolution as a company, and its singular, emerging take on the developing consumer marketplace, and how it’s positioning itself towards its broad field of competitors—Tim Carmody at The Verge - Why Apple and Google should be scared of Amazon
He who controls the hardware, controls the platform. He who controls the platform, wins the war—Ben Parr at CNET - All New Kindle Fire Tablets Ship with ‘Special Offers’ (Ads); Wall Charger Costs Extra
Amazon may have ignited a price war with the introduction of new Kindle Fire models starting at $159, and $199 (and up) for the HD variants. However, the low prices come with a couple of caveats. First and foremost. every new Kindle Fire tablet comes with what Amazon calls “special offers” that appear on the lock screen—Paul Lilly at MaximumPC - Amazon’s Kindle Fire HD launch: What the analysts are saying
Analysts have bought into Amazon’s Kindle Fire HD strategy, which revolves around services over hardware, and bet that the e-commerce giant can leverage its unique advantages—Larry Dignan at ZDNEt
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