Amazon – the world’s general store?
Every time I look at the Amazon site, it seems there is something new for sale there. For example, preparatory to buying my wife an anniversary present, I was doing some Web research about jewelry and I discovered that you can even buy rubies and diamonds and the like through Amazon. I had already noticed that Amazon had become a major seller of electronics and clothes. I bought my rubies locally but I have begun to use Amazon for a lot more than books.
The Sunday business section of the New York Times has taken notice of the expanded merchandising by Amazon and has an article, Can Amazon Be the Wal-Mart of the Web? The Times says:
In other words, in an increasingly digital age, Amazon is quickly becoming the world’s general store. Alongside the books and CDs and DVDs are diapers, Legos and power drills, not to mention replacement car clutches and more arcane items like the Jackalope Buck taxidermy mount ($69.97).
Amazon seems on its way to becoming something like what Sears, Roebuck was to the mail order business back in my youth and before. The Sears catalog used to be the main place for many families to find all sorts of purchases back then.
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