Report on Bing
Microsoft’s new search engine called Bing has been out for about a month now and here’s one report on how it is stacking up against Google. Peter Kafka at All Things Digital describes some testing done at Citigroup:
An endless ad barrage may be enough to get you to sample Bing. But it can’t ensure you’ll like the results once you try it.
That’s the conclusion Citigroup’s (C) Mark Mahaney reached after taking Microsoft’s (MSFT) new search engine for a spin and comparing it to Google’s (GOOG) and Yahoo’s (YHOO). The result: Google still delivers better results most of the time. In 71 percent of searches, Google either supplied the most relevant answer or tied with other engines. Bing did that 46 percent of the time.
The study did find Bing to be better on travel and health.
Writing at the New York Times, David Pogue has some favorable things to say about Bing.
Have you tried Bing? What is your impression?
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I’ve been using http://blindsearch.fejus.com/?q=, a site that searches on Bing, Google and Yahoo simultaneously and allows you to compare the results (you don’t know which engine you’ve chosen until after you make the choice.
I haven’t kept a strict tally of my choices, but my sense is that I’ve chosen the Google results most frequently, Bing next and Yahoo in third place.
I like the information Bing provides when you search for a medium to large size city (map, hotels, restaurants, etc.) and I like the way the health information is presented. Perhaps because of habit, though, I’m probably going to stick with Google – it certainly is not a worse engine than Bing.