Microsoft-speak

Microsoft marketing has long been known for using a lot of words to say nothing. A lot of marketing is like that but Microsoft developed the art of saying nothing in many paragraphs to a high level. Even the technical writing is often devoid of actual information. There is also a part of Microsoft marketing that implies that its customers are not too bright. That assumption may contain an element of truth but Microsoft takes it too far by really insulting our intelligence with nonsense like “Windows Genuine Advantage”. Now Microsoft corporate communication seems to have gone to the stage of being incomprehensible. I have mentioned two examples in a previous post and also here.

A nice parody by Phil Factor called Microsoft Boy announces his School Homework illustrates what I am talking about. And Joel Sporkin writes Microsoft can’t speak straight any more

Comments are closed.