Google competition for Microsoft Office
According to an analysis by Larry Berlind at ZDNet, Google is creating some serious online competition for Microsoft Office. He describes some services that Google is providing for businesses and writes:
But make no mistake about it. Not only is Google going after the very same heart of the market that Microsoft can’t afford to lose, it knows it. Why else amass the assets that Google is amassing (which, as of today, now includes a WebEx-killer)? But there’s more to the story. What most bloggers, critics, and naysayers don’t see is what I’m seeing as someone who runs a business that has registered itself for partitioned usage of Google Apps. Partitioned usage of Google Apps is a special domain-oriented context that’s slightly different than what ordinary registered users of Google see if they’re using the same apps. After looking at the domain-based context of Google Apps (the real name of “Google Office”), it’s clear that Google isn’t just starting to organize its offerings into what can best be described as a suite. Google is organizing its assets into what will be one of the most cost effective and easy to use (and administer) Intranet-in-a-box offerings that the industry has seen since Lotus Notes (which relatively speaking, will have turned out to be neither cost effective or easy to use and administer).
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